Online gaming and wagering provider International All Sports (IAS) Limited has announced a two-year sponsorship agreement with the Australian Grand Prix Corporation for two of the nation’s most prestigious sporting events.

The deal will see IASBet.com serve as the online betting partner for the ING-branded Formula One Australian Grand Prix, which culminates this Sunday with the main race from Melbourne, alongside the Australian Motorcycle Grand Prix in October.

'IASBet.com is proud to partner with the Australian Grand Prix Corporation,” said Mark Read, Managing Director for Melbourne-based IAS.

“The deal is a milestone for the company and signifies our commitment and strategy to support Australian sport and racing through the establishment of niche alliances. It also reaffirms our presence as a leader in Australian wagering.'

The Formula One Australian Grand Prix is the first in this season’s list of 17 events scheduled to take place around the world until November with IAS’ deal incorporating online wagering advertising and promotional rights.

'We welcome IASBet.com in joining the growing list of sponsors for this year's Grand Prix, which is shaping up to be a truly fantastic four-day event,” said Drew Ward, Chief Executive Officer for the Australian Grand Prix Corporation.


Source: iGamingBusiness.com